Our Team
Preethi Srinivas - Founder/CEO
Dr. Preethi Srinivas is a TEDx speaker and the founder of Befriend Cows, a non-profit organization devoted to animal welfare. A best-selling author, she has written books like The Sacred Bond: Personal Experiences of Cows Touching Human Lives and Vijay Visits a Farm, which explore the unique, meaningful connections between animals and people.
In addition to her advocacy, Dr. Srinivas is a user experience researcher at a leading tech company. Her expertise in human behavior and human-centered design gives her a unique perspective on fostering human-animal connections. These skills enable her to enhance digital engagement for animal welfare nonprofits and uncover insights into what inspires lasting human-animal friendships. Through Befriend Cows, Dr. Srinivas strives to promote compassionate coexistence and foster social-emotional bonds with animals, encouraging people to recognize the profound roles animals play in human lives..
As a speaker and advocate, Dr. Srinivas frequently addresses the intersection of personal well-being, animal welfare, and environmental conservation
Raghavendra Raja Dwarkaprasad
Raghavendra Raja Dwarkaprasad is a passionate advocate for animal welfare, combining his professional career as an engineering manager with a deep commitment to protecting and caring for cows. Based in the United States, Raghavendra spends his weekends volunteering at a local gaushala, where he first developed his love for these gentle creatures. His dedication to bovine welfare extends beyond his personal time, as he actively supports organizations working to improve the lives of farm animals.
Kannan AMR
Kannan AMR is a seasoned digital learning design and development expert with over two decades of experience in higher education and corporate settings. His expertise lies in transforming e-learning content creation and consumption. Beyond his professional accomplishments, Kannan is a spiritual seeker and a dedicated advocate for animal welfare. He actively participates in initiatives that promote compassion and care for animals, specifically bovine.